Back in 1924, former General Motors President Alfred P. Sloan Jr. coined the marketing slogan “a car for every purse and purpose” to describe GM’s array of vehicle brands in various price ranges. Almost a century later, it could just as easily apply to the range of options on Chevrolet’s 2019 Silverado pickup: “a truck for every purse and purpose.”
The new Silverado, which goes on sale later this year, will be available in eight different trim levels paired with six engine and transmission combinations, including a surprising new powertrain: a 2.7-liter turbocharged 4-cylinder engine with fuel-saving technology.
Rival Ford Motor had already introduced the concept of smaller turbocharged engines to boost fuel economy, including its popular 2.7-liter V6 Ecoboost engine on the F-150, but now Chevy is going a step further. The Silverado is the first full-size pickup to offer a 4-cylinder engine.
But if you think it will be underpowered, think again: Chevrolet says the new 2.7-liter engine is more powerful and efficient than the 4.3-liter V6 it replaces, delivering 310 horsepower and 348 pound-feet of torque. It’s also 380 pounds lighter and includes fuel-saving cylinder deactivation, allowing it to shut off two cylinders at cruising speeds. Full specifications — including payload capacity and fuel economy ratings — haven’t yet been disclosed, but Chevy engineers say they’ll be comparable to larger V-6 offerings from Ford and Ram.
Chevrolet is also introducing a new feature on its larger V8 engines called Dynamic Fuel Management, which optimizes efficiency by automatically shutting down cylinders you don’t need, using computer algorithms to choose between 17 different operating modes.
With average gas prices approaching $3 a gallon, fuel economy matters. But as with all pickup trucks, it’s the performance that buyers care about most. Trucks are work tools, after all, and owners expect them to do the job.
Chevrolet has watched Ford carve up the truck market with ever-more versions of its best-selling F-series pickups, including ultra-luxury models approaching $100,000. So with its redesigned Silverado, Chevy aimed to broaden its lineup as well, offering models that are tailored to buyers’ various needs for performance, efficiency, technology and value.
Published at Fri, 18 May 2018 21:06:00 +0000